2020

NYX Awards - 2020 Silver Winner Winner: C-4 Analytics

Campaign Creates Interest in Pre-Owned Inventory

Entrant Company

C-4 Analytics

Category

Advertising (NEW) / Advertising Campaign

Client's Name

Clawson Honda of Fresno

Country / Region

United States

Experience Level

Agency

When given new guidelines from the OEM that restricted Honda dealers from targeting each other, we partnered with our client to find a loophole. Utilizing geo-fencing display ads allowed us to target potential customers based on their location rather than the traditional direct route. This was successful as we saw incredible growth in comparison to the previous quarter.

Credits

C-4 Analytics
Lucy Berger
C-4 Analytics
Kat Fried
C-4 Analytics
Mel Billings
C-4 Analytics
Billy Sawyer
2020
Social Video
NYX Awards 2020 Winner - Dell EMC PowerEdge Servers: Find Your Edge, MarketReach
silver
winner

Entrant Company

MarketReach

Category

Social Video / Science & Technology

Country / Region

United States

2020
Branded Content
NYX Awards 2020 Winner - Hormel Brand Video, Attention Span Media
silver
winner
Hormel Foods

Entrant Company

Attention Span Media

Category

Branded Content / Animation

Country / Region

United States

2020
Social Video
NYX Awards 2020 Winner - Royal Snail, TN Department of Environment and Conservation
silver
winner

Entrant Company

TN Department of Environment and Conservation

Category

Social Video / Nature / Wildlife

Country / Region

United States

2020
Branded Content
NYX Awards 2020 Winner - The 5th Grader who Fed Putnam County, West Virginia, Attention Span Media
silver
winner

Entrant Company

Attention Span Media

Category

Branded Content / Public Interest / Awareness

Country / Region

United States