2020
Campaign Creates Interest in Pre-Owned Inventory
Entrant Company
C-4 Analytics
Category
Advertising (NEW) / Advertising Campaign
Client's Name
Clawson Honda of Fresno
Country / Region
United States
Experience Level
Agency
When given new guidelines from the OEM that restricted Honda dealers from targeting each other, we partnered with our client to find a loophole. Utilizing geo-fencing display ads allowed us to target potential customers based on their location rather than the traditional direct route. This was successful as we saw incredible growth in comparison to the previous quarter.
Credits
Entrant Company
BBC Studioworks/Shoot You Ltd
Category
Web Based Production / Animation
Country / Region
United Kingdom
Entrant Company
Blue Chalk Media
Category
Social Video / Nonprofit
Country / Region
United States
Entrant Company
C-4 Analytics
Category
Integrated Marketing / Cause Marketing
Country / Region
United States
Entrant Company
The Little Red Dog, Inc.
Category
Marketing Effectiveness / Digital Marketing Campaign
Country / Region
United States