2020
Orloff Dry Gin
Entrant Company
CRX Design
Category
Design & Print / Packaging
Client's Name
Pernod Ricard
Country / Region
Brazil
Experience Level
Agency
Gallery
About The Entry
Identity & packaging for the launch of Orloff Dry Gin, a new segment for Orloff, brand known for its Vodka present within the Brazilian market since 1960. Its label pattern takes inspiration from the botanical universe of Gins, differentiating from its Vodka and presenting a new aspirational appeal to mark its entry within the new segment.
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