2024

NYX Awards - 2024 Silver Winner Winner

Vienna Boxing Logo/Identity

Entrant Company

Graphite Creative

Category

Advertising & Design / Logo Design

Client's Name

Vienna Boxing

Country / Region

United States

Experience Level

Agency

A new boutique boxing studio in the heart of Vienna, Virginia, was looking for an approachable, inviting, and memorable logo. The logo had to appeal to local communities that included career-minded professionals, men and women of varying ages, families with young children and teenagers, and those focused on healthy lifestyles. We created a triangular symbol using an outline of the letter V with clean angular lines while utilizing the negative space of the letter to illustrate a stylized drawing of a boxing glove. We enhanced the spirit of boxing by using stars as embellishments to balance the arched wordmark that could also be used as a standalone secondary logo.

Credits

Principal, Graphite Creative
Hoon Choi
2024
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