2024

NYX Awards - 2024 Grand Winner Winner

What is New World

Entrant Company

Layer

Category

Video - Games

Client's Name

Amazon Games

Country / Region

United States

Experience Level

Agency

Teaser, Announcement, Release Date, Launch, each game campaign requires a litany of trailers before day one and beyond but when you’re a year removed from launch and you need something that unequivocally explains what your core play loop is, CGI and VO isn’t the right move and gameplay is king. With this trailer we wanted to toss our widest net, pulling together sequences from existing assets and choreographing new ones from across the vast environments of New World. The marketing goal and concept have a deep literal connection, this game is for everyone. Solo crafters, hardcore raid leaders, and PVP lovers, should all find something to scratch that itch.

2024
Video
NYX Awards 2024 Winner - New World: Your First Sandwurm
grand
winner

Entrant Company

Layer

Category

Video - Games

Country / Region

United States

2024
Mobile App
NYX Awards 2024 Winner - JobStack: Work and a Workforce Within Reach
grand
winner

Entrant Company

PeopleReady

Category

Mobile App - Consumer

Country / Region

United States

2024
Video
NYX Awards 2024 Winner - Timberborn -
grand
winner

Entrant Company

Ragdoll

Category

Video - Animation

Country / Region

Norway

2024
Strategic Campaign
NYX Awards 2024 Winner - “Gathering Place”–Asia's First Mirrored Digital Installation
grand
winner
CHONGQING IFS (Chongqing International Finance Square)

Entrant Company

CHONGQING IFS (Chongqing International Finance Square)

Category

Strategic Campaign - Experiential Campaign (New)

Country / Region

China