2024

NYX Awards - 2024 Grand Winner Winner: Layer

#BLUD Release Date Trailer

Entrant Company

Layer

Category

Video / Games

Client's Name

Humble Games

Country / Region

United States

Experience Level

Agency

#BLUD is a dream property that ignites the nostalgia of anyone who grew up during the golden age of 90s cartoons. From its vibrant style to its captivating story and animation, the game overflows with a sense of glorious reminiscence. Recognizing the immense appeal of the 90s aesthetic, the creative team didn't just dip their toes into it; they wholeheartedly embraced it, crafting a concept that plays off of one of the most popular television series of the era: Unsolved Mysteries.
In a gaming landscape filled with modern and cutting-edge experiences, #BLUD's unabashed embrace of 90s nostalgia sets it apart, resonating with a generation that holds those animated memories dear. The trailer's ability to evoke a genuine sense of warmth and familiarity made it an irresistible prospect for players seeking a journey back in time to an era when the magic of animated storytelling reigned supreme - and the viewing numbers proved it!

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