2024

NYX Awards - 2024 Grand Winner Winner: Layer

Star Wars Battlefront Classic Collection Launch Trailer

Entrant Company

Layer

Category

Video / Cinematography

Client's Name

Aspyr

Country / Region

United States

Experience Level

Agency

In crafting the announce trailer for the Star Wars Battlefront Classic Collection, our primary aim was to elicit waves of nostalgia, transporting viewers back to the cherished memories of their childhoods spent immersed in these iconic games. To achieve this, we drew inspiration from the golden era of the 90s, infusing the trailer with the dramatic flair of movie-trailer voice acting reminiscent of the original Battlefront trailers that captivated audiences two decades ago. Delving deep into our own reservoir of Star Wars knowledge and fervor as fans, we meticulously recreated beloved cinematic moments within the game itself, paying homage to the timeless scenes that have defined the saga. By intertwining elements of the past with the technological advancements of the present, we sought to strike a delicate balance between honoring the legacy of the classics and introducing them to a new generation of players. With every frame, our creative process was driven by a deep reverence for the franchise and a desire to reignite the passion and excitement that first ignited our love for Star Wars.

2024
Video
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grand
winner
Private Division

Entrant Company

Layer

Category

Video / Games

Country / Region

United States

2024
Audio & Podcasts
NYX Awards 2024 Winner - Grindr Presents: Who's The Asshole, The Romans New York
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winner

Entrant Company

The Romans New York

Category

Audio & Podcasts / Branded Podcast (New)

Country / Region

United States

2024
Public Relations Campaign
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winner
Clube Atlético Mineiro

Entrant Company

Giusti

Category

Public Relations Campaign / Sports

Country / Region

Brazil

2024
Marketing Campaign
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winner
Embraer Commercial Aviation

Entrant Company

Gravity Global

Category

Marketing Campaign / Multichannel Marketing Campaign (New)

Country / Region

United Kingdom