2024

NYX Awards - 2024 Gold Winner Winner

Specialty Food Association

Entrant Company

Americaneagle.com

Category

Website - Food & Beverage

Client's Name

Specialty Food Association

Country / Region

United States

Experience Level

Agency

The project focused on updating the Specialty Food Association's (SFA) website branding to align with new guidelines, enhancing integrations between Salesforce, Kentico, and Invoiced.com, and consolidating multiple content types onto Kentico for better SEO and content management. Key challenges included real-time data synchronization across various platforms using Workato, preventing duplicate records during account creation, and revamping the member application process to ensure accurate data capture and seamless integration with Salesforce. The project was complex due to SFA's unique branding requirements, the extensive ecosystem of integrated systems, and dynamic integration needs. Unique features developed included content types for award profiles, news, magazine archives, and multimedia libraries within Kentico, two-way real-time data exchange between Kentico and Salesforce, SSO integration with external systems, a dynamic member application process, a searchable member directory, and a comprehensive user dashboard. Success factors were improved content management, unified content presentation, streamlined integrations for real-time data flow, enhanced member experience, and increased revenue opportunities through the member dashboard.

2024
Marketing Campaign
NYX Awards 2024 Winner - Smashing Growth Targets with Record Revenue
gold
winner

Entrant Company

80/20 Digital

Category

Marketing Campaign - Search Engine Marketing (SEM) Campaign (New)

Country / Region

Australia

2024
Advertising & Design
NYX Awards 2024 Winner - KiddiSphere
gold
winner

Entrant Company

Hangzhou Yujian Culture Art Co., Ltd.

Category

Advertising & Design - Character / Icon Design

Country / Region

China

2024
Mobile App
NYX Awards 2024 Winner - Xtraspots
gold
winner
Xtraspots

Entrant Company

SHIUAN DE CHEN

Category

Mobile App - GPS / Navigation

Country / Region

United States

2024
Social Media
NYX Awards 2024 Winner - EDGE Empower – Real. World. Change.
gold
winner

Entrant Company

Gravity Global

Category

Social Media - YouTube Channel / Video

Country / Region

United Kingdom