2024

NYX Awards - 2024 Gold Winner Winner: Chenxi Liu, Xinyi Ye, Chuoer Liang, Nanwei Cai, Jiaxi Yang

Easel

Entrant Company

Chenxi Liu, Xinyi Ye, Chuoer Liang, Nanwei Cai, Jiaxi Yang

Category

Mobile App / Travel

Client's Name

Country / Region

United States

Experience Level

Designer

About The Entry

Easel, an AI-powered museum app, offers customized tours tailored to visitor's preferences, immersive AR experiences, and an interactive chatbot for in-depth exploration of each artwork. In an era where traditional museum visits can feel restrictive, constrained by static displays and generic guided tours, Easel emerges as a transformative solution. It addresses these limitations by revolutionizing how visitors interact with art. By offering personalized, AI-driven tours that cater specifically to individual preferences and interests, Easel fundamentally enhances the museum experience.
Easel provides a personalized and immersive experience for museum and art lovers, leveraging Generative AI (LLM) to enhance searching and recommendation features. Users can enjoy personalized museum tours based on their preferences and availability. The app also enables users to comment on exhibitions and engage with a community of art enthusiasts. Moreover, it offers an augmented reality (AR) interactive guide, further enhancing the user's experience by providing a unique and interactive way to discover and engage with artworks.
By integrating these features, Easel not only makes museum visits more engaging and informative but also more rewarding and social. Step into the museum of the future with Easel, where technology, personalization, and community transform your experience into an unforgettable journey of art appreciation.

Credits

Chenxi Liu
Chuoer Liang
Xinyi Ye
Nanwei Cai
Jiaxi Yang
2024
Pro Bono
NYX Awards 2024 Winner - Abuse Hurts, Why? - , SNTZ.US
gold
winner
Hope Channel International

Entrant Company

SNTZ.US

Category

Pro Bono / Pro Bono

Country / Region

United States

2024
Integrated Marketing
NYX Awards 2024 Winner - 50 Years of Empowering Industry Through Innovations, Industrial Technology Research Institute (ITRI)
gold
winner

Entrant Company

Industrial Technology Research Institute (ITRI)

Category

Integrated Marketing / Intergrated Marketing / Other__

Country / Region

Taiwan

2024
Strategic Campaign
NYX Awards 2024 Winner - Speed and Results, Jennings Social Media & MarTech
gold
winner
AutoVentive

Entrant Company

Jennings Social Media & MarTech

Category

Strategic Campaign / Mobile Campaign

Country / Region

United States

2024
Mobile App
NYX Awards 2024 Winner - CRED, Zhiwen Qian, Wenbo Guo, Yingyi Shu, Hanyang Yan, Fenghua Shao, Tianmeng Liu, Yao Li, Jingyi Zhu, Qian Qiu, Yiwei Wang, Renping Wang
gold
winner

Entrant Company

Zhiwen Qian, Wenbo Guo, Yingyi Shu, Hanyang Yan, Fenghua Shao, Tianmeng Liu, Yao Li, Jingyi Zhu, Qian Qiu, Yiwei Wang, Renping Wang

Category

Mobile App / Finance

Country / Region

China