2024

NYX Awards - 2024 Gold Winner Winner: Parnaso

Web Spanish Society of Rheumatology

Entrant Company

Parnaso

Category

Pro Bono / Pro Bono

Client's Name

Spanish Society of Rheumatology

Country / Region

Spain

Experience Level

Agency

The Spanish Society of Rheumatology wants to launch a campaign to raise awareness throughout society of the importance of preventing systemic autoimmune rheumatic diseases (SARS), which are conditions of unknown cause in which the immune system attacks the patient's own body and It can affect organs such as the kidneys, heart, lungs or nervous system.
The website is reminiscent of any of the platforms such as Netflix, HBO Max, Disney+, Movistar+, SkyShowtime where their new movies or series are announced.
We recorded more than 25 testimonies from patients with different systemic autoimmune rheumatic diseases (ARDS). Each story has its own title and image, as if it were a movie or series.

Credits

director general creativo
Jose Arribas Leon
2024
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