2024

NYX Awards - 2024 Grand Winner Winner

Grindr Presents: Who's The Asshole

Entrant Company

The Romans New York

Category

Audio & Podcasts / Branded Podcast (New)

Client's Name

Grindr

Country / Region

United States

Experience Level

Agency

Grindr is the world’s largest social networking app for the LGBTQ community… but you probably know it as a “gay hook-up app.” While Grindr certainly wears hook-ups as a badge of honor, they must also show up in other conversations. Yes, that means more media coverage and social sharing/talkability, but more importantly, it means giving the community a place to engage in unfiltered and unapologetic conversation. 

Since there’s nothing better than a vent session to commiserate, we created a space where people can be themselves without judgment…and the perfect amount of tea. 

Enter: Grindr Presents Who’s The Asshole, a sex-positive series that serves up the hole truth and dives deep into all things dating and pop-culture…with none other than drag legend, Katya Zamolodchikova as our host. 

Credits

Partner, The Romans
Sarah Jenkins
Senior Vice President, The Romans
Maryanne Milano
Account Director, The Romans
Megan Minturn
Account Director, The Romans
Troy Kowalchuck
Account Executive, The Romans
Lauren Roche
Account Coordinator, The Romans
Tobey Parker
SVP Marketing + Comms, Grindr
Tristan Pineiro
Grindr
Alex Black
Grindr
Evan Sterrett
Grindr
Alexandra Stergiou
Grindr
Peyton Miller
Grindr
Jackson Rickun
Grindr
Lauren Valencia
Grindr
Colin Dunn
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