2024
Entrant Company
Shoot To Kill NYC
Category
Video - Branded Content
Client's Name
LG
Country / Region
United States
Experience Level
Agency
‘The Rivalries’ is an original docu-series highlighting the lesser-known but no less intense rivalry stories within NCAA sports. Each episode focuses on different collegiate athletics stories from all across the country, giving a brief history and background of the rivalry, and connecting it to the modern-day athletes, coaches, fans, alumni, and the extended community who keep the rivalry traditions alive.
Our primary goal was to tell incredible stories that don’t typically get the major media spotlight. We’ve all heard of the rivalry stories between schools like Duke vs North Carolina or Ohio State vs Michigan, but did you know, that 2 universities in rural South Dakota have had an annual football game fighting over a goldpan trophy for over 150 years? How about the 5 universities sharing 1 single campus in Southern California with one of the most heated tennis rivalries in all of college sports? These are the types of subject matter for each episode of ‘The Rivalries’.
Credits
Entrant Company
Layer
Category
Video - Games
Country / Region
United States
Entrant Company
SFC Group
Category
Marketing Campaign - Multichannel Marketing Campaign (New)
Country / Region
United States
Entrant Company
CHONGQING IFS (Chongqing International Finance Square)
Category
Marketing Campaign - Marketing Effectiveness / Other__
Country / Region
China
Entrant Company
Paper Crowns
Category
Video - Games
Country / Region
United States