2024

NYX Awards - 2024 Silver Winner Winner: DataPath, Inc.

Recipes for Success

Entrant Company

DataPath, Inc.

Category

Advertising & Design / Direct Mail Design

Client's Name

DataPath, Inc.

Country / Region

United States

Experience Level

DataPath's flagship product is a technology platform for benefits administration called DataPath Summit. To promote the platform's versatility and multiple uses, we sent a flip-style, wire-bound recipe booklet called "Recipes for Success" to our target audience of third-party administrators. It was also used as a giveaway at industry conferences. Each page dealt with a different type of benefit that could be administered using the platform, and various cooking/cookbook terms were incorporated into the copy.

Credits

Campaigns and Creative Manager
Annette Gatlin
2024
Website
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Entrant Company

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Category

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Country / Region

United States

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Entrant Company

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Category

Video / Nonprofit

Country / Region

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Marketing Campaign
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Entrant Company

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Category

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Country / Region

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winner
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Entrant Company

Reingold, Inc.

Category

Website / Government

Country / Region

United States