2020
Fail Epically
Entrant Company
Miami Ad School Miami and San Francisco
Category
Advertising / Advertising / Other
Client's Name
North Face
Country / Region
United States
Experience Level
Internal
Gallery
About The Entry
The world only favors winners, making us grow up afraid of failure.
To inspire the new generation of adventurers to explore the outdoors, North Face will sponsor anyone willing to attempt an epic quest even if they fail, becoming the largest sponsor for the outdoors.
North face glorifies failure, because failing at something epic, is winning in itself.
Featured Media
Credits
Entrant Company
VERB Interactive, Inc.
Category
Social Marketing / Communications / Social Ad Campaign
Country / Region
Canada
Entrant Company
Edelman Financial Engines
Category
Integrated Marketing / Business to Business
Country / Region
United States
Entrant Company
ASU PR Lab
Category
Media Relations / Publicity / Televison Placement
Country / Region
United States
Entrant Company
RB
Category
Social Marketing / Communications / YouTube / Vimeo Video / Youku Video
Country / Region
United States