2020

NYX Awards - 2020 Gold Winner Winner

Fail Epically

Entrant Company

Miami Ad School Miami and San Francisco

Category

Advertising (NEW) - Advertising / Other

Client's Name

North Face

Country / Region

United States

Experience Level

Internal

The world only favors winners, making us grow up afraid of failure.

To inspire the new generation of adventurers to explore the outdoors, North Face will sponsor anyone willing to attempt an epic quest even if they fail, becoming the largest sponsor for the outdoors.

North face glorifies failure, because failing at something epic, is winning in itself.

Credits

Art Director
Valentina Orjuela
Art Director
Monica Andrade
Copywriter
Hatem El Akad
2020
Web Based Production
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gold
winner
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Entrant Company

Jones Digital Media

Category

Web Based Production - Animation

Country / Region

United States

2020
Non-Broadcast
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Zero Gravity Tables

Entrant Company

Matter

Category

Non-Broadcast - Consumer Products / Services

Country / Region

United States

2020
Website
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Entrant Company

Living Online

Category

Website - Consumer Product / Services

Country / Region

Australia

2020
Series / Campaign
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Entrant Company

AMT - Association for Manufacturing Technology

Category

Series / Campaign - Manufacturing

Country / Region

United States