2025
Entrant Company
Layer
Category
Video / Trailers
Client's Name
Country / Region
United States
Experience Level
Agency
The Forever Winter Gameplay Overview Trailer was a dynamic and immersive project where LAYER played a central role in shaping the trailer’s creative direction and bringing the game’s dark, survival-focused world to life. Our responsibilities spanned trailer concept development, copywriting, VO casting, game capture, motion graphics, video editing, sound design, and versioning.
The project kicked off with conceptualizing the trailer, with a clear focus on conveying the unique tension of Forever Winter—a tactical survival horror shooter where players navigate a frozen, war-torn world. LAYER crafted a concept that would highlight both the cooperative gameplay and the eerie atmosphere, ensuring that the trailer piqued curiosity and conveyed the stakes of surviving under the shadow of terrifying war machines.
The copywriting for the trailer was designed to grab attention, setting the tone for the dark and gritty world players would encounter. The VO casting process was integral to the trailer’s mood, and we carefully selected a voice that would evoke the tension and urgency of the game. Our team also conducted a mix of development capture and in-house game capture, ensuring we showcased the most intense moments, mechanics, and environments in the game.
In editing, we pieced together the best elements, balancing action, suspense, and gameplay to create a fast-paced, engaging overview of the game. Motion graphics were incorporated throughout to elevate key moments, adding intensity and polish to the trailer. Full sound design was developed to create an atmospheric audio experience that matched the gritty tone of the game, heightening the sense of danger and survival.
Finally, we created multiple versions of the trailer to cater to various platforms and formats, ensuring the message was consistent and optimized for different audiences.
The finished Forever Winter Gameplay Overview Trailer successfully captured the essence of the game—an intense survival horror experience set in a world gripped by conflict and fear. LAYER’s comprehensive role in developing the trailer, from concept through to sound design and versioning, resulted in a polished and engaging trailer that set the stage for players to wishlist Forever Winter on Steam.
Entrant Company
NOMOBO
Category
Content Marketing / Video or Video Series
Country / Region
Netherlands
Entrant Company
Elite Media
Category
Video / TV Ad
Country / Region
United States
Entrant Company
Layer
Category
Video / Trailers
Country / Region
United States
Entrant Company
Elite Media
Category
Video / Advertising
Country / Region
United States