2025

NYX Awards - 2025 Grand Winner Winner: Layer

World of Aeternum: Ep 1

Entrant Company

Layer

Category

Video / Trailers

Client's Name

Country / Region

United States

Experience Level

Agency

The World of Aeternum Ep. 1 trailer marked the debut of an exciting limited series where LAYER was responsible for the creative direction, including trailer concept, copywriting, game capture, motion graphics, and video editing. Our aim was to introduce viewers to the vast, mysterious world of Aeternum, setting the tone for the series while highlighting the natural and supernatural wonders that define this rich, expansive landscape.
The project began with the development of the trailer concept, where we focused on conveying Aeternum as an adventurer’s paradise, full of both natural beauty and eerie, supernatural forces. The trailer’s concept had to draw viewers into the expansive world, teasing the mysteries that lay within the land and setting the stage for the adventure to come.
Our copywriting was designed to reflect the allure of Aeternum, with vivid descriptions of its flora, fauna, and the powerful force of Azoth that permeates the land. The script was carefully crafted to invite exploration and spark curiosity about the world’s depth and complexities.
Game capture was a key part of the trailer, where we highlighted Aeternum’s diverse environments, from lush forests to stark, otherworldly landscapes. Every shot was carefully selected to emphasize the beauty and danger of the world, as well as the intensity of the adventure awaiting players. Motion graphics were added to elevate key moments, enhancing the sense of scale and the mystery surrounding Aeternum’s supernatural elements.
The video editing brought everything together, creating a polished, engaging trailer that smoothly integrated the concept, visuals, and tone. We focused on building anticipation and excitement for the upcoming series, leaving viewers eager to explore Aeternum’s landscapes and uncover its secrets.
The World of Aeternum Ep. 1 trailer was a captivating introduction to the series, effectively establishing the mystique of Aeternum and drawing viewers into its world. Through LAYER’s expertise in concept, copy, editing, and design, the trailer succeeded in setting the stage for a journey filled with adventure, discovery, and the power of Azoth.

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