Fear the Spotlight Launch Trailer

The Fear of the Spotlight Launch Trailer was designed to build excitement and suspense for the release of this psychological horror game. LAYER was responsible for the creative direction, including trailer concept, copywriting, game capture, motion graphics, and video editing.
The concept for the trailer focused on the eerie and unsettling atmosphere of Fear of the Spotlight, where a séance gone wrong leads to the disappearance of Amy and a transformation of the school into a nightmarish version of itself. The trailer needed to highlight the chilling mystery players would encounter as they navigate the dark past while trying to save themselves and their friend, Vivian.
Our copywriting emphasized the suspense and danger at the heart of the game, setting the tone for the horror elements and psychological thriller aspects. We worked to create an engaging narrative that teased the mysterious disappearance and the nightmarish setting, all while hinting at the unsettling journey Vivian must endure.
Game capture played a crucial role in showcasing the haunting visuals and the tense moments that define the gameplay. We carefully selected moments that conveyed the game’s psychological horror, ensuring the trailer accurately represented the intensity and terror awaiting players. Motion graphics were used to amplify key moments, adding an extra layer of impact and tension to the visuals.
The video editing tied everything together, ensuring a smooth flow that built suspense and excitement, leaving viewers on edge and eager to experience the game. The final trailer delivered a captivating glimpse into the haunting world of Fear of the Spotlight, capturing the essence of the game’s dark narrative and psychological horror elements.
The Fear of the Spotlight Launch Trailer successfully created anticipation for the game’s release, showcasing the terrifying world and gripping story players would dive into. Through LAYER’s creative direction and expertise, the trailer became a compelling introduction to this eerie adventure.