2025

NYX Awards - 2025 Grand Winner Winner: Government Communications Office of Qatar

Rising Star: The next F1 Champion

Entrant Company

Government Communications Office of Qatar

Category

Video / Government

Client's Name

Government Communications Office of Qatar

Country / Region

Qatar

Experience Level

Agency

In celebration of Qatar hosting the Formula 1 Grand Prix, this video highlights the nation's commitment to nurturing its youth to become the next generation of Formula 1 racers. Through the journey of Abdullah Nasser Al Khater, a professional karting racer with dreams of becoming a Formula 1 driver, the video showcases how these aspirations are supported from a young age. It emphasizes Qatar’s dedication to providing its youth with state-of-the-art facilities, technical support, and resources needed to achieve their dreams. By featuring the real-life story of a figure well-known to the Qatari community, the video strikes a deep chord with viewers, transforming the narrative from a simple promotional piece into an inspirational story. Every young viewer can see themselves in the journey, encouraging them to believe that their dreams are possible and showing that Qatar is dedicated to making everything achievable for its youth

Credits

Creative / Director
Hassan Khedr
2025
Video
NYX Awards 2025 Winner - Life's Better, Elite Media
grand
winner
American Family Insurance

Entrant Company

Elite Media

Category

Video / TV Ad

Country / Region

United States

2025
Video
NYX Awards 2025 Winner - The Value of Active Minds, Gravity Global
grand
winner
Jupiter Asset Management

Entrant Company

Gravity Global

Category

Video / TV Ad

Country / Region

United Kingdom

2025
Video
NYX Awards 2025 Winner - Intelligence Connected, Gravity Global
grand
winner
M&G Investments

Entrant Company

Gravity Global

Category

Video / Motion Graphics

Country / Region

United Kingdom

2025
Video
NYX Awards 2025 Winner - Like Your Shield , Elite Media
grand
winner
American Family Insurance

Entrant Company

Elite Media

Category

Video / Insurance

Country / Region

United States