2020

NYX Awards - 2020 Silver Winner Winner: Attention Span Media

Hormel Brand Bingo

Entrant Company

Attention Span Media

Category

Strategic Communications / Internal Comm Campaign

Client's Name

Hormel Foods

Country / Region

United States

Experience Level

Agency

Hormel Spirit Week was held as a virtual celebration in September. The week was filled with events to reinforce team culture and honor its inspired people and brands. For the Brand Jam session, the goal was to highlight the wide variety of brands in the Hormel Foods family. THe result, the creation of Hormel Brand Bingo!
The live game took place in a Microsoft team room where the host announced letters and their corresponding brands. We created a random board generator webpage for each team member to play along with a unique board, as well as a random letter generator for the caller.
Participants from all across their internal team tuned in to take part in a classic game to the sound of “G – Skippy,” or “I – Hormel Chili. We were required to start a second Microsoft team game session to accommodate the large crowd of participants. Through several rounds of winners, the extensive line of products was revealed, increasing internal exposure all while raising morale.

2020
Website
NYX Awards 2020 Winner - Web Design for MWCC, OWDT
silver
winner
Marine Well Containment Company

Entrant Company

OWDT

Category

Website / Business to Business

Country / Region

United States

2020
Website
NYX Awards 2020 Winner - ACS Electric Website, Visibly Connected
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winner
Alternating Current Solutions

Entrant Company

Visibly Connected

Category

Website / Small Business

Country / Region

United States

2020
Advertising
NYX Awards 2020 Winner - Rising Brand - Crispy Green, Crispy Green
silver
winner
Crispy Green, Inc.

Entrant Company

Crispy Green

Category

Advertising / Business / Trade Publication

Country / Region

United States

2020
Integrated Marketing
NYX Awards 2020 Winner - Hormel Health Labs Week, Attention Span Media
silver
winner
Hormel Health Labs

Entrant Company

Attention Span Media

Category

Integrated Marketing / Internal Campaign

Country / Region

United States