2020
Entrant Company
Attention Span Media
Category
Strategic Communications - Internal Comm Campaign
Client's Name
Hormel Foods
Country / Region
United States
Experience Level
Agency
Hormel Spirit Week was held as a virtual celebration in September. The week was filled with events to reinforce team culture and honor its inspired people and brands. For the Brand Jam session, the goal was to highlight the wide variety of brands in the Hormel Foods family. THe result, the creation of Hormel Brand Bingo!
The live game took place in a Microsoft team room where the host announced letters and their corresponding brands. We created a random board generator webpage for each team member to play along with a unique board, as well as a random letter generator for the caller.
Participants from all across their internal team tuned in to take part in a classic game to the sound of “G – Skippy,” or “I – Hormel Chili. We were required to start a second Microsoft team game session to accommodate the large crowd of participants. Through several rounds of winners, the extensive line of products was revealed, increasing internal exposure all while raising morale.
Entrant Company
Skylux Media
Category
Web Based Production - Biography
Country / Region
United States
Entrant Company
Sarah AlSharhan
Category
Design & Print - Menu
Country / Region
Kuwait
Entrant Company
HVTV
Category
Commercials / Marketing - Music
Country / Region
United States
Entrant Company
Sharkey Advertising
Category
Design & Print - Corporate Identity
Country / Region
United States