Astronaut Hall of Fame

The Astronaut Hall of Fame needed a brand identity that captured both the pioneering spirit of space travel and the legacy of NASA’s innovation. The challenge was to create a logo that felt modern and visionary while paying tribute to the boundless curiosity of scientists, engineers, and astronauts. The design needed to symbolize not only technological progress but also humanity’s enduring drive to explore the unknown. To achieve this, the logo was developed around the image of a spaceship departing from a planet. Smooth, dynamic curves reflect NASA’s forward momentum, innovation, and futuristic vision. The visual language conveys both the elegance of scientific discovery and the excitement of venturing into new frontiers.
Building on this foundation, the brand identity system extends the logo’s distinctive shapes across applications, creating a cohesive and engaging experience. The result is a design that honors exploration while inspiring audiences to look toward the future.