2020

NYX Awards - 2020 Gold Winner Winner: New Code

FaceMoji Valentines Day

Entrant Company

New Code

Category

Social Marketing / Communications / Social Campaign

Client's Name

FaceMoji

Country / Region

United States

Experience Level

Agency

The Facemoji keyboard campaign was an integrated marketing campaign promoted during Valentine’s day. The campaign goal is was to raise brand awareness, capture new users, and create fun, engaging content for the launch of the product. To highlight the product feature of customization keyboard background and sticker rain, we organically add those features as part of the story and closely link to the valentine’s holiday atmosphere. Considering the app user demographic is younger, and they are interested in stories of couples and funny content. So we came up with the V’ days prank content combined with ads, shorter-form social media content, and influencer activated content, this allowed the app to be demonstrated much more naturally when incorporated into other forms of entertaining content. The campaign achieved great performance results that the App got Top 7 on both the iOS and Android platforms.

2020
Mobile App
NYX Awards 2020 Winner - eCommerce Mobile App, Apply Digital
gold
winner

Entrant Company

Apply Digital

Category

Mobile App / E-Commerce

Country / Region

Canada

2020
Commercials / Marketing
NYX Awards 2020 Winner - AARP Ride@50+ Program, AARP Driver Safety
gold
winner

Entrant Company

AARP Driver Safety

Category

Commercials / Marketing / Consumer Products / Services

Country / Region

United States

2020
Social Video
NYX Awards 2020 Winner - Kilauea Volcano Eruption, Skylux Media
gold
winner
Hawaii Department of Health

Entrant Company

Skylux Media

Category

Social Video / Nature / Wildlife

Country / Region

United States

2020
Website
NYX Awards 2020 Winner - Old Town Model Railroad Depot Website, Zbra Studios
gold
winner
Old Town Model Railroad Depot

Entrant Company

Zbra Studios

Category

Website / Tourism

Country / Region

United States