2025

Entrant Company
Shanghai Jingdao Art & Design Co., Ltd
Category
Video / Youth Audience
Client's Name
Country / Region
China
Experience Level
Award Agent
"Soaring Hoops" follows Zaxi, a Tibetan teenager in Sichuan's Aba Prefecture, whose makeshift hoop
is destroyed by a storm. Embarking on a journey across the plateau with his younger brother to find a "perfect court," he uses a
basketball as a thread to intertwine traditional Tibetan culture with modern athletic spirit. Zaxi eventually discovers the true
meaning of perfection—not in concrete, but in community support and shared dreams—with the encouragement of a group of
monks at a temple court. This is a story of cultural integration, pure passion, and spiritual inheritance, celebrating the genuine
equality found under the vast sky on the basketball court.
Credits
Entrant Company
Hopper
Category
Marketing Campaign / Multichannel Marketing Campaign
Country / Region
United States
Entrant Company
Foundation For The Carolinas
Category
Public Relations Campaign / Nonprofit and NGO
Country / Region
United States
Entrant Company
Kokto Studio LLC
Category
Website / Web App
Country / Region
United States
Entrant Company
Modern Practice
Category
Website / Health
Country / Region
United States