2026

NYX Awards - 2026 Grand Winner Winner: Boston Consulting Group

India for the World Podcast

Entrant Company

Boston Consulting Group

Category

Marketing Campaign / Brand Partnership Campaign

Client's Name

Boston Consulting Group

Country / Region

India

Experience Level

Other

Boston Consulting Group (BCG), in partnership with Mint, launched “India for the World”- a groundbreaking leadership vodcast series that celebrates the visionary leaders propelling India’s rise as a global powerhouse by 2047. Through dynamic, thought-provoking conversations, the series explores how India is shaping the future across critical sectors such as artificial intelligence, automotive, defense, digital public infrastructure, green business, and geopolitics.
Each episode brings together India’s boldest minds - CXOs, policymakers, and industry leaders - offering rare insider access to the strategies, innovations, and investments fueling India’s global impact.
The partnership with Mint - one of India’s premier business and financial news daily - amplifies BCG’s thought leadership to a powerful audience of senior decision-makers, including CEOs and CXOs. With 29.2 million monthly unique users, Mint’s robust digital ecosystem—anchored by the Mint Podcasts banner—serves as a premier destination for insight-rich, high-quality storytelling. Through this partnership, BCG firmly positions itself at the center of India’s transformation dialogue, strengthening its market presence and reaffirming its role as a trusted architect of the country’s growth journey.
The series is hosted across multiple platforms — YouTube, Spotify, and Apple Podcasts, and BCG & Mint Social media handles — ensuring accessibility to diverse audiences in India and beyond. Additionally, episode summary articles are featured on Livemint.com, the second-most-read business news website in India, further extending BCG’s visibility among key business stakeholders.
This campaign also Featured in Spotify’s “Fresh Finds” curation and Ranked #25 among the 60 Best Indian Business Podcasts.
Through this series, BCG and Mint are not just chronicling India’s journey — they are catalyzing it. India for the World exemplifies impactful storytelling that bridges insight and influence, positioning BCG at the forefront of India’s leadership narrative on the global stage.

Credits

Boston Consulting Group
Nidhi Yadav
Boston Consulting Group
Mridushmita Bose
Boston Consulting Group
Jasmin Pithawala
Boston Consulting Group
Hazel Menezes
Boston Consulting Group
Sonakshi Mathur
Mint
Roudra Bhattacharya
HT Smartcast
Vedha Mohan
HT Smatcast
Yatin Naik
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