2026

Entrant Company
YEAH YEAH Ltd.
Category
Experiential & Immersive / Exhibition Experience
Client's Name
Agriculture Bureau, New Taipei City Government
Country / Region
Taiwan
Experience Level
Agency
The Veggie School Festival is an immersive public exhibition that reimagines food and agriculture education as an inclusive, multisensory experience in the heart of the city. Rather than presenting agriculture through passive visual displays, the exhibition invites visitors to learn through touch, sound and spatial storytelling, transforming knowledge into lived experience.
Designed around social accessibility, the exhibition integrates tactile learning systems, braille guidance and sound-responsive installations that allow plants to “speak” when touched, helping visitors understand how nature feels, reacts and communicates. These design strategies ensure that blind and visually impaired participants can fully experience the exhibition, learning alongside children, families and general citizens without barriers.
Structured as a guided experiential journey, the exhibition moves from observing local crop stories, to interacting with plants through sound and touch, and finally to constructing one’s own imagined farm—encouraging reflection on responsibility, sustainability and everyday relationships with food.
By bringing agriculture into an urban civic lobby and designing it to be emotionally engaging, sensorially rich and socially inclusive, The Veggie School Festival demonstrates how an exhibition can become more than a display—it becomes public education in action, building empathy, awareness and shared participation across diverse communities.
Credits
Entrant Company
Lee Tung Avenue Management Company Limited
Category
Strategic Campaign / Special Event
Country / Region
Hong Kong SAR
Entrant Company
Industrial Technology Research Institute (ITRI)
Category
Integrated Marketing / Company Branding
Country / Region
Taiwan
Entrant Company
Kaspersky
Category
Public Relations Campaign / Technology
Country / Region
Brazil
Entrant Company
Gravity Global
Category
Video / Motion Graphics
Country / Region
United States