2020

NYX Awards - 2020 Grand Winner Winner

Tamarak, The Brand

Entrant Company

Tamarak

Category

Design & Print (NEW) - Corporate Identity

Client's Name

Tamarak

Country / Region

United States

Experience Level

Internal

Featured Work + Scope // www.tmrk.com/tamarak-brand // — After building the brand the last few years, it was time to refresh our Brand Standards, as we have adopted new secondary logos and colorways. The Standards show how the brand should be portrayed, not just digitally and on-paper, but as it is lived. Additional to the Brand Standards, as part of our newer corporate identity, we acquired a new website. The reason? We found it frustrating to spell out our url handle / email addresses with our previous url, tamarakcapital.com. We wanted something clean and easy to remember. We believe we have achieved this. With our new domain, we have also refreshed our website: www.tmrk.com. Then we took our corporate branding to another level by launching an ecommerce store to streamline merchandise ordering for our employees and fans of our brand: store.tmrk.com. Last, in late Summer of 2019, we moved into our new HQ. Our creative team contributed in the design of the exterior and interior. We believe we have created something special.

Credits

Creative Director // Brand Creator
Gregg Johnstun
Sr Multimedia Designer
Daniel Kellis
Web Design
Caleb Jones
Multimedia Designer
Daniel Garcia
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Category

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