Wacom Bamboo Slate

Wacom wanted to create awareness of the Bamboo Slate beyond the creative industries.
Hence, the project targets people who do not have a design-related background.
We created the video by showcasing the element of experience where our target audience gets to utilize the Bamboo Slate in a café setting. Simple instructions were provided alongside the Bamboo Slate.
Many left with an interest in purchasing the Bamboo Slate, and of course, smiles on their faces.