2020

NYX Awards - 2020 Silver Winner Winner: Joshua Lipka Design

4PerSCENT: The Self-Care Candle Experiment - Package Design

Entrant Company

Joshua Lipka Design

Category

Design & Print (NEW) / Packaging

Client's Name

4perscent.com

Country / Region

United States

Experience Level

Agency

4PERSCENT candles were created to support a daily self-care routine. They are the desire to inspire you to invest time in yourself and help balance your mental health, to more fully give back to those around you who need your support the most. We believe consistency in self-care, for as little as 4% of each day, establishes a balance over time. With \\\"BALANCE REMAINING,\\\" we can thrive, not survive.
Each candle has its own unique name, unique color story, and each has its own significance, scent, and personality traits. It was decided to do a clear transparent label with texture to allow the glow of the candle to appear and so that the label can be removed and the glass jar kept as a keepsake and reused as needed. The brown box design has a similar message as the labels do, but with extra marks for focus on Self-Care, Harmony, and Balance.

Credits

Creative Director / Joshua Lipka Design
Joshua Lipka
2020
Web Based Production
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winner
Zibby Owens

Entrant Company

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Category

Web Based Production / Podcasting

Country / Region

United States

2020
Integrated Marketing
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winner
Hormel Health Labs

Entrant Company

Attention Span Media

Category

Integrated Marketing / Internal Campaign

Country / Region

United States

2020
Website
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Internal Team

Entrant Company

KoçSistem Bilgi ve IletiSim Hizmetleri A.S

Category

Website / Business to Business

Country / Region

Turkey

2020
Advertising
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silver
winner
GiffGaff

Entrant Company

Miami Ad School Miami, New York and San Francisco

Category

Advertising / Advertising / Other

Country / Region

United States