Copper Giants Posters

After a few years, it was time to give the Copper Giants brand a new coat of paint. Building on our unique positioning as an in-house agency that also serves external clients, we took the brand down to the studs and refreshed the entire visual language.
We began with posters that covered the walls of our office, stacked floor to ceiling. That creative then expanded into animated GIFs, which ran across all of our social channels and communicated the tenets of our approach and ethos.
From there, the campaign extended across every brand touchpoint: our website, swag, and beyond. Every Copper Giants expression was thoughtfully and consistently refreshed.
This work was designed not only to reenergize the Copper Giants brand, but also to attract prospective external clients and remind existing clients that we are anything but stagnant. Our business model is highly unusual, and so are we. In fact, we believe there is no other agency in the world doing exactly what we do. That kind of uniqueness requires constant evolution. We do not rest on our laurels; we keep moving forward, always believing that the next idea and the next campaign will be even better than the last.