NEOs Website Design

The goal of the NEOs by Argon & Co. website redesign was to modernize and elevate the existing digital experience while creating a seamless connection between the NEOs and Argon & Co. brands following their merger. The project focused on streamlining the site’s structure, content flow, and information hierarchy to create a more intuitive and engaging user experience.
Building upon NEOs’ existing brand elements, we expanded the visual language to introduce a clean, modern, and humanist aesthetic. Refined typography, layered graphic elements, and a stronger sense of visual hierarchy and dimension brought greater depth and personality to the digital experience while maintaining a cohesive connection to the broader Argon & Co. brand.