2020
Entrant Company
Michael Tobias Content Marketing Ltd.
Category
Social Video - Political
Client's Name
SPD Sprockhövel, FDP Sprockhövel, WfS Freie Wähler
Country / Region
Germany
Experience Level
Public Relations Firm
Volker Hoven is running for mayor in the German town of Sprockhövel, located in the southern Ruhr district. His innovative campaign is the first of its kind in the small town. Accompanied by a professional communications agency – Michael Tobias Content Marketing (MTCM) – he created an element of surprise with his early nomination, supported by three political parties: SPD, FDP as well as WfS. His website and the links to social media channels such as facebook, YouTube and Instagram are important cornerstones of the campaign. His video portrait offers background information about the candidate and his values, seen through the eyes of his wife, close friends, supporters, partners and political cronies. MTCM developed the idea and concept for the film and worked in close cooperation with Volker Hoven and his supporters to create this emotional portrait.
Credits
Entrant Company
Eduardo Miguel González, Arquitecto
Category
Strategic Communications - Research / Study
Country / Region
Spain
Entrant Company
Skylux Media
Category
Web Based Production - News
Country / Region
United States
Entrant Company
Comcast
Category
Non-Broadcast - Cultural
Country / Region
United States
Entrant Company
Paper Monkey
Category
Design & Print - Promotional / Branding
Country / Region
Australia