2020
Entrant Company
Matson Money
Category
Non-Broadcast - Sales Motivation
Client's Name
Matson Money
Country / Region
United States
Experience Level
Agency
This is a short video that was created to inspire Financial Advisors attending a conference. The video invokes the spirit of a winner in an unprecedented, personal, and moving way that compels Financial Advisors into action in their businesses.
The video explores the boundary between past, present and future is more liquid and “Quantum” than we imagine it to be. The win we will someday experience is happening now. We experience the “entangled” relationship between this moment and the past and future, accentuated through sequencing, editing techniques, sound design, and choices of imagery throughout this video.
These images eventually blend into action shots of the athletes, performing, preparing repetitively, struggling, excelling through feats of performance in their sport, raiding their hands in victory, and entering the game- in various times and spaces presented non-linearly all entangled with the present.
Credits
Entrant Company
Winbush Immersive
Category
Branded Content - Motion Graphics
Country / Region
United States
Entrant Company
Red Cabin Productions and Lillasyster/Studio Konkret
Category
Non-Broadcast - Writing / Script (Skill)
Country / Region
Sweden
Entrant Company
New Code
Category
Social Marketing / Communications - Viral Marketing Campaign
Country / Region
United States
Entrant Company
Miami Ad School Toronto, Europe and San Francisco
Category
Advertising - Advertising / Other
Country / Region
United States