2021
Entrant Company
Axis Studios
Category
Branded Content - Music
Client's Name
Riot Games
Country / Region
United Kingdom
Experience Level
Internal
Teaming up with Riot Games, Axis created the latest music video for the single ‘More’ from virtual girl group sensations, K/DA. With influence from real K-pop and modern-day pop music videos, ‘More’ conveys the evolution of K/DA through stylized animation, dynamic lighting and impactful shots.
Providing full CG, Axis brought to life the virtual band which comprises of alternative universe versions of League of Legends champions Akali (the Rogue Assassin), Evelynn (Agony’s Embrace), Ahri (the Nine-Tailed Fox), and Kai-Sa (Daughter of the Void), along with guest artist Seraphine (the Starry-Eyed Songstress).
Credits
Entrant Company
CJ ENM
Category
Web Based Production - Entertainment (YouTube / Vimeo)
Country / Region
South Korea
Entrant Company
albrand البراند
Category
Marketing Effectiveness - Social Media Campaign
Country / Region
Saudi Arabia
Entrant Company
Family AG
Category
Advertising - Advertising Campaign
Country / Region
Switzerland
Entrant Company
Medallia
Category
Non-Broadcast - Branding
Country / Region
United States