2018
Delacon Dandelion
Entrant Company
Responsive Spaces GmbH
Category
Direct Marketing - Trade Show Exhibit
Client's Name
Delacon Biotechnik GmbH
Country / Region
Austria
Experience Level
The Delacon Dandelion serves as a unique interface to communicate with the digital world. It's set up as an analog, stylized and over-sized model of its real counterpart and hides a punch of technology under a slick white texture. Built-in are a number of highly sensible airflow-detectors. When they detect a change (i.e. if you blow on it), its digital clone on the led-screen reacts accordingly: Its seeds will begin their magical journey depending on the strength and direction of the airflow.
Credits
Entrant Company
BluBlu Studios
Category
Video Production / Digital Creation / Video for Web - Nonprofit
Country / Region
Poland
Entrant Company
Multipleoutlet Productions
Category
Video Production / Digital Creation / Video for Web - Best Directing
Country / Region
United States
Entrant Company
SevenOne AdFactory
Category
Integrated Campaign - Integrated Marketing Campaign
Country / Region
Germany
Entrant Company
SevenOne AdFactory
Category
Television (Commercials / Broadcast / Outdoor) - Food & Beverage/Restaurant/Cooking
Country / Region
Germany