Keeping Staff at the Centre of All Things Accuity

Prior to 2020, Accuity had experienced a period of rapid growth with many changes taking place across the company, including recent acquisitions and an organisational restructure. As the pandemic swept the globe in 2020 and employees transitioned to remote working, keeping them connected and engaged – or “in the loop” – became a priority. To support the growing organisation and increase employee enagagement, the Communications team increased the frequency of updates provided by the leadership team, developed a monthly newsletter, and pivoted from running quarterly town halls to monthly all-hands webinars to ensure employees were informed of our performance and our future as an organisation. The Communications team also launched an intranet - “In the Loop” - designed to keep employees at the centre of all things Accuity and create a culture rooted in the Accuity vision, mission and values. With 1000+ employees geographically distributed over 20 offices across the globe, "In the Loop" provided the Communications team with means to introduce several virtual initiatives to help unite our global teams, build trust between leadership and staff, and increase employee engagement scores at the end of the year. These included:
* Employee Stories: A monthly feature of individual or team success stories that demonstrate how Accuity employees are making a tangible difference to the company or their local communities.
* AccuiTV: A video channel dedicated to delivering remote working tips and humour to staff amidst the pandemic.
* Ask the Expert Feature: A monthly Q&A with leaders and subject matter experts across various departments to help the broader company understand the important role each department plays in the organisation.
* Spirit Awards: A global, values-based award programme that recognizes Accuity employees who demonstrate living the Accuity values.
* Accuity's Got Hidden Talent: A campaign designed to celebrate the extensive hidden talents of Accuity staff.
Strava Challenge: A fitness fundraising challenge on the Strava app to celebrate the 175th "birthday" of one of our products.
* Halloween Spooktacular: A two-part Halloween-themed campaign that involved a mystery that employees were encouraged to solve in teams and a photo competition.