2021

NYX Awards - 2021 Silver Winner Winner: Arrow Communications Group

Don't Shortchange education

Entrant Company

Arrow Communications Group

Category

Advertising / Newspaper AD (Single)

Client's Name

Ontario Secondary School Teachers' Federation

Country / Region

Canada

Experience Level

Agency

The Ontario government has signalled that it will cut spending in education by $1 billion. This will have a very significant impact on the quality of education in Ontario. Through this campaign we are drawing attention that shortchanging education will have a detrimental impact on the economy. Using two different independent studies as proof points, one from the Centre for Policy Alternatives showed how the Ontario government spent less than it claimed and a second from the Conference Board of Canada that showed for every dollar invested in education spending produced $1.30 in economic activity as well as lowering costs for social services, health and justice administration. These reinforced the core message that shortchanging education at a time when Ontario is coming out of a pandemic and competing for business will hurt Ontario\\\'s competitive advantage which is rooted in a highly educated workforce. If education is shortchanged then it will shortchange Ontario\\\'s future.

2021
Web Based Production
NYX Awards 2021 Winner - Akumina Universal Inbox Video, MarketReach
silver
winner

Entrant Company

MarketReach

Category

Web Based Production / Information Technology (IT)

Country / Region

United States

2021
Immersive & Mixed Reality
NYX Awards 2021 Winner - Choose Your Own Adventure® Security Awareness Game, Infosec
silver
winner

Entrant Company

Infosec

Category

Immersive & Mixed Reality / Use of Interactive (Skill)

Country / Region

United States

2021
Advertising
NYX Awards 2021 Winner - Senestech ContraPest Print Ad, SFC Group
silver
winner
Senestech ContraPest

Entrant Company

SFC Group

Category

Advertising / AD (Single)

Country / Region

United States

2021
Marketing Effectiveness
NYX Awards 2021 Winner - 1.8M new subscribers to mobile operator’s streaming service, Upstream
silver
winner

Entrant Company

Upstream

Category

Marketing Effectiveness / Mobile Campaign

Country / Region

United Kingdom