2021
#PutAPinInIt
Entrant Company
Miami AD School
Category
Advertising / Advertising / Other
Client's Name
American Civil Liberties Union
Country / Region
United States
Experience Level
Student
An initiative by ACLU, I created the world’s first citizen BodyCam to help ensure evidence is always recorded in any dangerous or unexpected situation.
The Cams are attached to a pin/button and can directly be accessed and controlled on the app to record the evidence and live stream it as well.
The campaign is supported by a website where users can purchase the pins and learn more about the cause. It also has OOH ads in the form of prints and social media.
Credits
Entrant Company
CMO | Shuman Farms
Category
Advertising / Advertising Campaign
Country / Region
United States
Entrant Company
Bluespire Agency
Category
Integrated Marketing / Business to Consumer
Country / Region
United States
Entrant Company
Multipleoutlet Productions & Charity Bids
Category
Web Based Production / Event
Country / Region
United States