2021

NYX Awards - 2021 Grand Winner Winner: FREELANCE

The Dating App That Got Deleted

Entrant Company

FREELANCE

Category

Covid Related (NEW) / Advertising

Client's Name

Hinge

Country / Region

United States

Experience Level

Student

Gallery

About The Entry

Truly Satan and 2020 are a match made in hell.
In such a time, how can Hinge take a stand to help the community? Probably by living up to its promise?!
See how the dating app designed to be deleted, actually got deleted and encouraged people to take the pandemic as seriously as their relationships.

Featured Media

Credits

Copywriter
Shubhangi Verma
Art Director
Huanqi Ruby Yang
2021
Advertising
NYX Awards 2021 Winner - Commercial Break , Four4Fun
grand
winner

Entrant Company

Four4Fun

Category

Advertising / Advertising / Other

Country / Region

United States

2021
Integrated Marketing
NYX Awards 2021 Winner - Purpose, Values, Branding, Storytelling & Design, Norvell Jefferson
grand
winner

Entrant Company

Norvell Jefferson

Category

Integrated Marketing / Company Branding

Country / Region

United States

2021
Non-Broadcast
NYX Awards 2021 Winner - Ka Manawa, Independent
grand
winner

Entrant Company

Independent

Category

Non-Broadcast / Cultural

Country / Region

United States

2021
Web Based Production
NYX Awards 2021 Winner - 'Artist Of The Month' by STUDIO CHOOM, CJ ENM
grand
winner

Entrant Company

CJ ENM

Category

Web Based Production / Celebrities / Fan

Country / Region

South Korea