2021

Entrant Company
Xhilarate
Category
Publications / Publication / Other
Client's Name
The Bertelsmann Foundation
Country / Region
United States
Experience Level
Agency
AI is a relevant and controversial topic that impacts philosophy, the economy, our society, and geopolitics…to name a few. Thirteen fellows contributed thought leadership pieces that fell within one of these four topic areas. Xhilarate created an overall look and feel for the compendium and applied it to the cover and to each of the 13 articles. While the goal was to create a cohesive design for the publication, we also wanted to achieve clear differentiation between each “chapter” to engage the reader with each turn of the page. The half human, half robotic cover image creates a level of excitement and anticipation before one even turns a page. As the look and feel is carried throughout the entire publication, the reader never gets bored as each chapter takes on a look of its own creating a level of excitement and anticipation. The mixed use of photography and illustration also helps to infuse excitement throughout the publication.
Credits
Entrant Company
Beyond the Porch
Category
Branded Content / Biography
Country / Region
United States
Entrant Company
Ivanti
Category
Social Marketing / Communications / Social Branding Campaign
Country / Region
United States
Entrant Company
Sherlock Communications
Category
Media Relations / Publicity / Media Relations / Other
Country / Region
Brazil
Entrant Company
Morris Animal Foundation
Category
Content Marketing & Writing / Content Marketing / Other
Country / Region
United States