2021

Entrant Company
Next
Category
Design & Print / Logo
Client's Name
Australia Africa Chamber of Commerce
Country / Region
Australia
Experience Level
Agency
The goal of this project was to rebrand the Australia Africa Chamber of Commerce so as to position it as the peak body for the facilitation of trade between Australia and Africa.
The approach called for the determination of the brand values. One of the key values was that the brand should love both Africa and Australia. And from that concept, a bird encompassing cultural styles from both continents was born. The bird is depicted in flight which is clearly aspirational and it also carries a seed of growth in its mouth.
Credits
Entrant Company
C-4 Analytics
Category
Commercials / Marketing / Automotive / Vehicles
Country / Region
United States
Entrant Company
Quill & Ink
Category
Content Marketing & Writing / Brochure
Country / Region
United States
Entrant Company
Ceros
Category
Social Marketing / Communications / Social Ad Campaign
Country / Region
United States
Entrant Company
Directive Consulting
Category
Website / Corporation Design
Country / Region
United States