2021

NYX Awards - 2021 Gold Winner Winner

Virtual Reality Escape Room

Entrant Company

Tipping Point Media

Category

Immersive & Mixed Reality (NEW) - Use of VR (Skill)

Client's Name

Country / Region

United States

Experience Level

Agency

Welcome to Tipping Point Media’s Virtual Reality Escape Room.

Here, a team of four—connected over the Internet from wherever they are in the world—come together in a virtual space to tackle a set of puzzles. Your “crew” has been tasked with traveling inside the human body to play the role of a pharmaceutical product and eliminate a disease. Suddenly, your ship crashes, requiring your team to come together to solve puzzles and “escape” to the top floor so you can finish your mission.

There are three rounds of puzzles, where you’ll have to recharge the ship’s power core, manually override the voice command module, and assemble the pieces of a scrambled password. In between rounds, you unlock each area by answering a series of trivia questions. If your team manages to complete all three rounds in under 15 minutes, you reach the observation deck and unlock a bonus “shoot-‘em-up” mini game where you, playing the role of the pharmaceutical, attack unwanted entities to complete your mission.

At the end, your team’s time and final score are posted on a leaderboard, where you can compare how you did against other teams in the system. Only the teams who work together the best and have the strongest knowledge to answer the trivia rounds will top the leaderboards.

The TPM Escape Room is easily customized for any client. We can adapt the story to teach users about your products and devices by focusing the trivia questions on key messaging and data your learners need to know. It combines gamified learning with the immersive quality of VR to create camaraderie through friendly competition and an unforgettable experience.

The best part is that anyone with an Oculus VR headset can participate. Teams can consist of players from anywhere in the world, so long as they’re connected to the Internet. At any point, you can look across the room, see your teammates and hear them respond in real time. It’s a fun and engaging way to connect with your team, anywhere, at any time.

2021
Website
NYX Awards 2021 Winner - rxipm.com
gold
winner
IPM

Entrant Company

IPM

Category

Website - Health

Country / Region

United States

2021
Social Video
NYX Awards 2021 Winner -  Ice
gold
winner
Queremos Ser Su Voz

Entrant Company

Parnaso

Category

Social Video - Social Responsibility

Country / Region

Spain

2021
Integrated Marketing
NYX Awards 2021 Winner - The 401(K-9) Fund
gold
winner

Entrant Company

Miami Ad School Hamburg

Category

Integrated Marketing - Cause Marketing

Country / Region

Bulgaria

2021
Commercials / Marketing
NYX Awards 2021 Winner - Feast Café Bistro: sharing culture through food
gold
winner

Entrant Company

Travel Manitoba

Category

Commercials / Marketing - Tourism

Country / Region

Canada