2022

NYX Awards - 2022 Gold Winner Winner: SOCi, Inc.

The Annual Localized Marketing Benchmark Report

Entrant Company

SOCi, Inc.

Category

Design / Annual Report

Client's Name

Country / Region

United States

Experience Level

Award Agent

The third-annual Localized Marketing Benchmark Report (LMBR) is a collaborative research project conducted by Localogy, the leading global non-profit trade association helping marketers and agencies realize the full potential of localized marketing, and SOCi, Inc., the marketing platform for multi-location brands. The research examines how top multi-location businesses perform in the most influential digital channels, including local search, social, and ratings & reviews.
We created the LMBR to:
1. Establish standards for multi-location brand presence and promotion through top local marketing channels
that influence modern consumer buying decisions.
2. Quantify the digital presence and performance of today’s top multi-location brands, establishing standardized and quantifiable benchmarks.
3. Analyze companies that score above the benchmark – along with common patterns and vertical performance – to reveal a target list of best practices.
When done effectively, localized marketing can propel brands to the top of organic search results, build and maintain a highly-engaged base of loyal customers, and drive increased traffic and sales to local businesses. In fact, localized marketing is the largest untapped opportunity in the multi-location marketing space today – and the main reason this type of research is so important.

2022
Video/ Film / Web Based Productions
NYX Awards 2022 Winner - Smart[ER] Shop , AMT
gold
winner

Entrant Company

AMT

Category

Video/ Film / Web Based Productions / Manufacturing

Country / Region

United States

2022
Social Media
NYX Awards 2022 Winner - Your Imagination Starts with Our Finish, Gravity Global
gold
winner

Entrant Company

Gravity Global

Category

Social Media / Social Engagement

Country / Region

United Kingdom

2022
Social Media Videos
NYX Awards 2022 Winner - Remembering D-Day, Proscalar, LLC
gold
winner
Texas Veterans Land Board

Entrant Company

Proscalar, LLC

Category

Social Media Videos / Visual Effects (NEW)

Country / Region

United States

2022
Social Media
NYX Awards 2022 Winner - My Ex-Braai Campaign, Magnetic Creative
gold
winner

Entrant Company

Magnetic Creative

Category

Social Media / Social Campaign

Country / Region

South Africa