2022

NYX Awards - 2022 Gold Winner Winner

Pro Football Hall of Fame

Entrant Company

Americaneagle.com

Category

Website - Sports

Client's Name

Country / Region

United States

Experience Level

Agency

This project was a full redesign of the Pro Football Hall of Fame's website. It's now built on a Kentico platform and was designed with two main objectives in mind: improving monetization of the online store and improving the quality and presentation of news and content. The new design targeted a much more contemporary look while still capturing the grand experience of visiting the Hall in person. Now, back-end users have much more flexibility with content entry, presentation, and configuration with the added benefits of Kentico's ecommerce solution.

The project took over two years to complete. The following are considered key success factors:

1. New, modern design that conveys the message of the Hall being "the most inspirational place on earth"

2. Major improvements in accessibility, mobile compatibility, and search engine optimization

3. Increased number of content views including news articles and other content

4. Increased ecommerce sales for the Hall's shop

5. Increased flexibility and configurability with the new CMS

Completing the Pro Football Hall of Fame's new website was truly an all-hands-on-deck project. Americaneagle.com is extremely proud of the work it's done as well as its partnership with the Hall.

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Entrant Company

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Category

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Country / Region

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