2022

NYX Awards - 2022 Gold Winner Winner: Gravity Global

Profit Hunter: A Force with Nature

Entrant Company

Gravity Global

Category

Website / Home Page / Landing Page

Client's Name

Embraer

Country / Region

United Kingdom

Experience Level

Agency

Despite a world challenged by Covid and lockdown and an industry that focuses on physical events, Embraer, a regional jet manufacturer based in Brazil added more activities to its multichannel campaign than previous years.
Physical events were replaced by virtual online events, webinars, demonstrations, industry gatherings and physical experiential activities were replaced by video, VR/AR and animation. The outcome is that this new way of interacting with customers has been so successful there will be no turning back!
Aviation manufactures are being challenged by airline operators trying to understand the dynamics/profitability of air travel post covid and how to achieve their environmental targets as climate change becomes the world’s number one priority.
The new 21/22 Embraer – Profit Hunter campaign ‘A Force with Nature’ addressed this appetite and provided content across all platforms to satisfy what can only be described as an insatiable appetite for thought leadership in unprecedented circumstances.
This campaign deserves to win because the campaign adapted quickly from previous go to market campaigns to fit the new reality of Covid and in so doing outperformed not only all previous campaigns but all other manufacturers campaigns including the giants, Boeing and Airbus.

Credits

all@gravityglobal
2022
Branded Content
NYX Awards 2022 Winner - THE REAL INNOVATORS, FINAL FRAME GmbH
gold
winner

Entrant Company

FINAL FRAME GmbH

Category

Branded Content / Recruitment (NEW)

Country / Region

Germany

2022
Design
NYX Awards 2022 Winner - Pine Forge Academy, veJov Design, LLC
gold
winner
Pine Forge Academy

Entrant Company

veJov Design, LLC

Category

Design / Logo

Country / Region

United States

2022
Website
NYX Awards 2022 Winner - Turn 10, 1minus1
gold
winner
Turn 10 Studios

Entrant Company

1minus1

Category

Website / Best User Experience

Country / Region

United Kingdom

2022
Video/ Film / Web Based Productions
NYX Awards 2022 Winner - spermidineLIFE, COPE Content Performance Group
gold
winner
TLL The Longevity Labs GmbH

Entrant Company

COPE Content Performance Group

Category

Video/ Film / Web Based Productions / Health & Wellness

Country / Region

Austria