2022

NYX Awards - 2022 Silver Winner Winner: RackTop Systems

It's Your Data, Volume 3

Entrant Company

RackTop Systems

Category

Marketing Effectiveness / Video Campaign

Client's Name

Country / Region

United States

Experience Level

Internal

RackTop's "It's Your Data" campaign illustrates complex modern cyber problems in amusing and relatable ways. Since the video series first launched with Volume 1 in 2019, the campaign has evolved with more specific and timely situations. For example, "Medical Records" speaks to patient data being the target of ransomware and the challenges admins face when attempting to negotiate recovery of data after it's been stolen. "Intervention" makes light of lax data security measures. "CrazyWall" illuminates the fact that cyber attacks are often connected in unexpected ways. And finally, "Snapshots" exposes the fact that the most common ransomware recovery strategy is flawed.

Credits

Talent
Seth Kallick
Director/Shine Creative
Drury Bynum
Producer/Shine Creative
Jamie Campbell
Director of Photography/Shine Creative
Louis Vieira
Gaffer/Shine Creative
Benjamin Vaeth Levin
Grip/Shine Creative
Ryan Clark
PA/Shine Creative
Logan Doll
2022
Commercial & Marketing
NYX Awards 2022 Winner - Don't Ignore the Risk, Proscalar, LLC
silver
winner
Texas General Land Office

Entrant Company

Proscalar, LLC

Category

Commercial & Marketing / Character Design (NEW)

Country / Region

United States

2022
Design
NYX Awards 2022 Winner - Nitro Nutrition™ 21-Day Reset and Monthly Accelerate Recipes, Kyani, Inc.
silver
winner

Entrant Company

Kyani, Inc.

Category

Design / Program Guide

Country / Region

United States

2022
Branded Content
NYX Awards 2022 Winner - Proud to Be Certified Evergreen®, Supportworks
silver
winner

Entrant Company

Supportworks

Category

Branded Content / Editing

Country / Region

United States

2022
Design
NYX Awards 2022 Winner - National Dog Day 2021 Campaign, Morris Animal Foundation
silver
winner

Entrant Company

Morris Animal Foundation

Category

Design / AD (Campaign)

Country / Region

United States