2022

NYX Awards - 2022 Gold Winner Winner: The Saudi Industrial Development Fund

Saudi Thoub Gift Box

Entrant Company

The Saudi Industrial Development Fund

Category

Design / Packaging

Client's Name

Mshar

Country / Region

Saudi Arabia

Experience Level

Student

About The Entry

Gathering the most important pieces of the Saudi thoub in a luxurious box
It represents a national identity that can be presented to tourists
And visitors to the Kingdom of Saudi Arabia.
We want to convey a sense of pride in the Saudi identity to every user,
So we focused on the visual design first. We designed the cover and the card as a visual story
It tells the success of the Kingdom of Saudi Arabia from the beginning of its establishment in 1727 to the vision of 2030
(Honoring the past and looking forward to the future)
Since resources riding cattle and mud for houses
To high-rise towers and electric cars.
1- Thoub
2- Cuff link
3- A card carrying a written message to the customer
4- A luxury wooden hanger

Credits

Designer
Sara AlGhannam
2022
Public Relations
NYX Awards 2022 Winner - Best Use of Media Relations: Ascend Agency, Ascend Agency
gold
winner

Entrant Company

Ascend Agency

Category

Public Relations / Media Relations / Other

Country / Region

United States

2022
Social Media
NYX Awards 2022 Winner - Your Imagination Starts with Our Finish, Gravity Global
gold
winner

Entrant Company

Gravity Global

Category

Social Media / Social Engagement

Country / Region

United Kingdom

2022
Commercial & Marketing
NYX Awards 2022 Winner - Instead, We Feel | eMoyo Brand Video, Magnetic Creative
gold
winner

Entrant Company

Magnetic Creative

Category

Commercial & Marketing / Branding

Country / Region

South Africa

2022
Website
NYX Awards 2022 Winner - Improving Engagement and Access, SIMOS Solutions
gold
winner

Entrant Company

SIMOS Solutions

Category

Website / Branding

Country / Region

United States