2022

NYX Awards - 2022 Gold Winner Winner: The Saudi Industrial Development Fund

Saudi Thoub Gift Box

Entrant Company

The Saudi Industrial Development Fund

Category

Design / Packaging

Client's Name

Mshar

Country / Region

Saudi Arabia

Experience Level

Student

About The Entry

Gathering the most important pieces of the Saudi thoub in a luxurious box
It represents a national identity that can be presented to tourists
And visitors to the Kingdom of Saudi Arabia.
We want to convey a sense of pride in the Saudi identity to every user,
So we focused on the visual design first. We designed the cover and the card as a visual story
It tells the success of the Kingdom of Saudi Arabia from the beginning of its establishment in 1727 to the vision of 2030
(Honoring the past and looking forward to the future)
Since resources riding cattle and mud for houses
To high-rise towers and electric cars.
1- Thoub
2- Cuff link
3- A card carrying a written message to the customer
4- A luxury wooden hanger

Credits

Designer
Sara AlGhannam
2022
Commercial & Marketing
NYX Awards 2022 Winner - Don't Ignore the Risk, Proscalar, LLC
gold
winner
Texas General Land Office

Entrant Company

Proscalar, LLC

Category

Commercial & Marketing / Public Interest / Awareness

Country / Region

United States

2022
Strategic Campaign
NYX Awards 2022 Winner - A Mexican-American Home for 100 Co-workers, Drawn
gold
winner

Entrant Company

Drawn

Category

Strategic Campaign / Interactive Brand Experience

Country / Region

United States

2022
Strategic Campaign
NYX Awards 2022 Winner - Deliciously Healthy  with Chef Chris, Brand Ave. Studios/Amplified Digital Agency
gold
winner

Entrant Company

Brand Ave. Studios/Amplified Digital Agency

Category

Strategic Campaign / Brand Strategy Campaign

Country / Region

United States

2022
Commercial & Marketing
NYX Awards 2022 Winner - Cheers to the gamers., Family AG
gold
winner
Feldschlösschen (Carlsberg Group)

Entrant Company

Family AG

Category

Commercial & Marketing / Games / Games Related

Country / Region

Switzerland