2022

NYX Awards - 2022 Gold Winner Winner: The Saudi Industrial Development Fund

Saudi Thoub Gift Box

Entrant Company

The Saudi Industrial Development Fund

Category

Design / Packaging

Client's Name

Mshar

Country / Region

Saudi Arabia

Experience Level

Student

About The Entry

Gathering the most important pieces of the Saudi thoub in a luxurious box
It represents a national identity that can be presented to tourists
And visitors to the Kingdom of Saudi Arabia.
We want to convey a sense of pride in the Saudi identity to every user,
So we focused on the visual design first. We designed the cover and the card as a visual story
It tells the success of the Kingdom of Saudi Arabia from the beginning of its establishment in 1727 to the vision of 2030
(Honoring the past and looking forward to the future)
Since resources riding cattle and mud for houses
To high-rise towers and electric cars.
1- Thoub
2- Cuff link
3- A card carrying a written message to the customer
4- A luxury wooden hanger

Credits

Designer
Sara AlGhannam
2022
Integrated Marketing
NYX Awards 2022 Winner - Elanco's World Osteoarthritis Day Awareness Campaign, Ulled Asociados
gold
winner

Entrant Company

Ulled Asociados

Category

Integrated Marketing / Intergrated Marketing / Other

Country / Region

Spain

2022
Mobile App
NYX Awards 2022 Winner - NAEC Nose Art Experience, Groove Jones
gold
winner
National Aviation Education Center

Entrant Company

Groove Jones

Category

Mobile App / Nonprofit/Religious

Country / Region

United States

2022
Public Relations
NYX Awards 2022 Winner - 2022 Everywhere Workplace Report, Ivanti
gold
winner

Entrant Company

Ivanti

Category

Public Relations / Media Response

Country / Region

United States

2022
Social Media
NYX Awards 2022 Winner - My Ex-Braai Campaign, Magnetic Creative
gold
winner

Entrant Company

Magnetic Creative

Category

Social Media / Social Campaign

Country / Region

South Africa