2023

NYX Awards - 2023 Gold Winner Winner

one million postcards against corona

Entrant Company

MyPostcard.com GmbH

Category

Covid-19 Related / Non-Profit

Client's Name

Country / Region

Germany

Experience Level

Internal

Throughout Corona, we’ve all had the same motto: Keep a distance now, so that we can be close again later. The winter of 2020 and the second Corona wave again called for tightened contact restrictions - particularly difficult in the cold season. For this reason, long-time business partners MyPostcard and Deutsche Post AG launched the unique campaign #FürMichFürUns and gave away one million postcards. Postcards that were meant to connect and make the lack of closeness a little easier. For loving greetings to grandparents, best friends and all the special people we missed so much. Simply design a postcard with your own photos or choose a ready motif. Write the text, fill in the address field and send it - done! MyPostcard and Deutsche Post took care of printing and shipping free of charge.

Credits

Deutsche Post AG
2023
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