2023

NYX Awards - 2023 Grand Winner Winner: SFC Group

SenesTech Elevate Bait System Journal Ad

Entrant Company

SFC Group

Category

Advertising / AD (Single)

Client's Name

SenesTech

Country / Region

United States

Experience Level

Agency

Roof rats have historically been hard to target because they live and breed out of reach. The Elevate Bait System with ContraPest is birth control for rats that reproduce up high. How do we make that apparent at a glance? Well, we demonstrate that if rat love is in the air, you need to elevate your bait. We created original 3D art that turned out to be a real showstopper. Nestling our rat lovers inside the actual bait station connects the rats with the product while injecting it with serious personality, making for an unforgettable journal ad that stops you in your tracks.

Credits

Executive Creative Director and Art Director
Brian Zandman
Copywriter
Jennifer Fry Devault
2023
Social Media
NYX Awards 2023 Winner - GAIN AART Tour, The T!LT Group
grand
winner
GAIN by Galderma

Entrant Company

The T!LT Group

Category

Social Media / Social Campaign

Country / Region

United States

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Public Relations
NYX Awards 2023 Winner - SCOUTS CANADA IS CONCERNED ABOUT YOUR (BASIC CAMPING SKILLS, Pointman News Creation
grand
winner

Entrant Company

Pointman News Creation

Category

Public Relations / Publicity Campaign

Country / Region

Canada

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Live Events
NYX Awards 2023 Winner - SPY KIDS - NEXFALL , FINAL FRAME
grand
winner
Munich International School

Entrant Company

FINAL FRAME

Category

Live Events / Fundraising Event

Country / Region

Germany

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Advertising
NYX Awards 2023 Winner - 2022 , Yamamoto Agency
grand
winner
Analog Devices, Inc.

Entrant Company

Yamamoto Agency

Category

Advertising / Advertising Campaign

Country / Region

United States