2023

NYX Awards - 2023 Grand Winner Winner: Firmseek

Quarles Website

Entrant Company

Firmseek

Category

Website / Law & Legal Services

Client's Name

Quarles

Country / Region

United States

Experience Level

Agency

With over 475 attorneys and 10 offices, Quarles is one of the largest law firms in the country. Having represented clients for over a century, the firm has a pioneering spirit that has served it well when representing corporate entities throughout all stages of growth and disputes. A combination of bold colors, the latest in search features, powerful imagery, and interactive features throughout positions the firm as a forward-thinking partner who brings a winning perspective to matters. To convey this story, the site opens with a video animation symbolic of the shared purpose with clients. The hamburger menu and other elements of the site play on the slash in the logo mark, animating the element for the hamburger and elsewhere. The Quarles "Q" also comes into play to emphasize thought leadership with the strategic use of iQ.
Based on extensive industry research, the firm recognized that thought leadership and credentialing are the two most important aspects of the firm to communicate to the target web audience, comprised of clients, potential clients, and recruits. Along those lines, the firm built out its expertise pages, developed targeted entry points for its careers section, and crafted deep, but easy-to-navigate bios. The site has been a huge home run for the firm's marketing department with double-digit increase in site visits and length of time on the site and on individual pages.

2023
Website
NYX Awards 2023 Winner - Conversations Digital, Conversations Digital
grand
winner

Entrant Company

Conversations Digital

Category

Website / Web Agency

Country / Region

United States

2023
Broadcast / Television
NYX Awards 2023 Winner - Live To Farm - Discovery Channel, Dreamlux Media
grand
winner

Entrant Company

Dreamlux Media

Category

Broadcast / Television / Nature / Wildlife

Country / Region

United States

2023
Public Relations
NYX Awards 2023 Winner - SCOUTS CANADA IS CONCERNED ABOUT YOUR (BASIC CAMPING SKILLS, Pointman News Creation
grand
winner

Entrant Company

Pointman News Creation

Category

Public Relations / Publicity Campaign

Country / Region

Canada

2023
Social Media
NYX Awards 2023 Winner - Black Mesa Social Media, Infernozilla
grand
winner
Crowbar Collective

Entrant Company

Infernozilla

Category

Social Media / Twitter Engagement

Country / Region

United States