2023

NYX Awards - 2023 Gold Winner Winner

Getac ZX10: Get Real

Entrant Company

Gravity Global

Category

Social Media / YouTube Channel / Video (NEW)

Client's Name

Getac

Country / Region

United Kingdom

Experience Level

Agency

Getac is a global leader in rugged mobile technology and intelligent video solutions, designing and manufacturing devices and software that are rugged to the core, used by professionals who work in demanding or extreme environments.

Getac ZX10 Campaign Overview

The global launch of the new Getac ZX10 tablet targeted field workers in the energy and utilities sectors. The messaging covered the inbuilt rugged reliability of the tablet, putting mobility and connectivity centre stage.

The creative campaign ‘This is real’ focused on real remote working, those frontline workers who work in extreme environments day in day out. Whilst not belittling desk-bound workers or making heroes out of our audience, the objective was to illustrate that Getac understood what they do each day – and explain why the ZX10 is the tablet they need.

Utilising video and static imagery, the campaign ran across targeted social media, display advertising, YouTube and email, directing traffic to specific landing pages.

Credits

All@GravityGlobal
2023
Strategic Campaign
NYX Awards 2023 Winner - KoçSistem’s ‘Green Intelligence’ Project
gold
winner
KoçSistem Bilgi ve IletiSim Hizmetleri A.S

Entrant Company

KoçSistem Bilgi ve IletiSim Hizmetleri A.S

Category

Strategic Campaign / Strategic Communications / Other__

Country / Region

Turkey

2023
Social Media
NYX Awards 2023 Winner - Profit Hunter: A Force with Nature: Tech Shark
gold
winner

Entrant Company

Gravity Global

Category

Social Media / Social Engagement

Country / Region

United Kingdom

2023
Content Marketing Strategy
NYX Awards 2023 Winner - Live To Farm
gold
winner
Case IH, John Deere, Pivot Bio, Bayer Crop Science, DEKALB, Agrigold

Entrant Company

Dreamlux Media

Category

Content Marketing Strategy / B2C Branded Content Campaign (NEW)

Country / Region

United States

2023
Immersive & Mixed Reality
NYX Awards 2023 Winner - Homecore
gold
winner

Entrant Company

Qinru Zhang

Category

Immersive & Mixed Reality / Animation

Country / Region

United States

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