2023

NYX Awards - 2023 Gold Winner Winner

Ready or Not Newsletter

Entrant Company

Infernozilla

Category

Content Marketing Strategy - Content Marketing Strategy / Other__

Client's Name

VOID Interactive

Country / Region

United States

Experience Level

Agency

In keeping the community engaged and informed between long development update cycles for the game “Ready or Not”, we helped take over this task in crafting their monthly newsletter, which gives extensive transparency to its players and fans on the development of the game in an entertaining and easy-to-digest format. With 46 newsletters written in the last 12 months, volume #45 of this newsletter series was a “Year in Review” and took this series’ success to new heights. It boasted 4,473,646 unique impressions, 212,887 views, and 2334 upvotes on the Steam platform. For context, this is 50% above the average impressions.



This particular newsletter featured some fan-made content from contests that we hosted in 2022, as well as highlighting all the milestones and additions to the game throughout the year. Every single volume throughout the year has garnered at least 2 million impressions and over 150k views and has been growing consistently.

2023
Broadcast / Television
NYX Awards 2023 Winner - Live To Farm - Discovery Channel
gold
winner

Entrant Company

Dreamlux Media

Category

Broadcast / Television - Art Direction

Country / Region

United States

2023
Broadcast / Television
NYX Awards 2023 Winner - American Family Insurance - The Captain
gold
winner
American Family Insurance

Entrant Company

Elite Media

Category

Broadcast / Television - Visual Effects

Country / Region

United States

2023
Website
NYX Awards 2023 Winner - Shaping Change Together
gold
winner
AkzoNobel Packaging Coating (ANPC)

Entrant Company

Gravity Global

Category

Website - Business to Business

Country / Region

United Kingdom

2023
Video / Web Based Productions
NYX Awards 2023 Winner - The Man I'd Like to Feed Film
gold
winner

Entrant Company

Qinru Zhang

Category

Video / Web Based Productions - Video / Web Based Production / Other__

Country / Region

United States