2023

NYX Awards - 2023 Silver Winner Winner: Savannah College of Art and Design

Blood Value

Entrant Company

Savannah College of Art and Design

Category

Mobile App / Medical

Client's Name

Xu

Country / Region

United States

Experience Level

Student

In order to reduce blood trade, countries set up the World Blood Donation Day, calling on healthy people to donate blood in regular hospitals, so as to avoid insufficient blood supply in case of emergencies (for example, when you are sick and need surgery urgently, and it is difficult to quickly find blood of the right blood type). The issue of blood supply and donation can be better resolved with the help of the Blood Value APP, a reputable blood donation platform. Its interface uses white as the main color, which is fresh and clean; blue is used as an auxiliary color, delicate and intelligent, and matched with a drop-shaped red blood logo. Its neat and balanced tone helps the whole visual design achieve a high degree of uniformity, bringing users a comfortable visual experience.

Credits

Savannah College of Art and Design
SIYANG XU
Savannah College of Art and Design
ZHOUPING WEI
Savannah College of Art and Design
KUN DAI
Savannah College of Art and Design
SEN YANG
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